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SHOT IN THE ARM is now streaming on PBS!
SHOT IN THE ARM is now available to watch via PBS streaming online! Be sure to check it out. View it using the PBS App for mobile/OTT devices and via the web at https://www.pbs.org/show/shot-in-the-arm/
About the Film
In the spring of 2019, before anyone had heard of COVID-19, filmmaker Scott Hamilton
Kennedy (THE GARDEN, FOOD EVOLUTION) began investigating the global measles
epidemic. Filming with top public health officials–including Tony Fauci, Paul Offit, and Peter
Hotez–as well as rare interviews with anti-vaccine activists - like Robert Kennedy, Jr., Andrew
Wakefield, and Del Bigtree - who were persuading parents by the millions to refuse vaccines for
their children.
Then COVID-19 happened.
Acting quickly, Kennedy shifted his directorial eye to this once-in-a-century tragedy. Both
skeptical and hopeful, SHOT IN THE ARM explores vaccine hesitancy historically and in the
context of our modern pandemic. Can we replace cynicism with healthy curiosity and bridge the
political divides that make us sick?
Why You
Visit the film website, shotinthearm.blackvalleyfilms.com, for more information and to watch the teaser.
Addressing Vaccine Uncertainty in Kansas with the Film SHOT IN THE ARM and Live Q&A Panel Presentation
Immunize Kansas Coalition (IKC) hosted an opportunity to watch a 60-minute Sneak Peek Preview and participate in a Live Q&A Panel Presentation for the documentary, SHOT IN THE ARM. The Sneak Peek Preview was open November 14-16, 2022 followed by the Live Q&A Panel Presentation on November 17, 2022 at noon and an Encore Sneak Peek Preview open from November 18-20, 2022.
Funding
This was all made possible by a PAVE Grant. See kansascovidgrants.com for more information about PAVE Grants. IKC applied for and received a PAVE grant to bring the documentary SHOT IN THE ARM to Kansas to make a positive impact in addressing vaccine uncertainty, including for COVID-19 vaccination.
About the Event
The Sneak Peek Preview (and Encore) gave registrants virtual access to watch a 60-minute cut of the film, SHOT IN THE ARM. Viewers were encouraged to watch the film and then attend the Q&A Panel Presentation with filmmaker Academy Award Nominee Scott Hamilton Kennedy and panelists:
- Representative John Eplee, MD (Family Physician and Kansas House Representative for District 63)
- Blima Marcus, DNP, ANP-BC, RN, OCN (Director of E.M.E.S Initiative)
- Karen Ernst, MA (Director of Voices for Vaccines)
The film and events were designed to bring awareness and understanding to vaccine misinformation and hesitancy, while inspiring efforts to build confidence in vaccination and public health for the future.
Promotion
IKC created a SHOT IN THE ARM event webpage on the IKC website. The events were promoted with emails sent out to IKC listservs and immunization partners, social media posts and ads, and amplified by Event Partners who committed to sharing about the events in their organization, networks, and communities. Event Partners were encouraged to forward promotional emails and use the Promotional Toolkit to spread the word. All promotional materials were developed in collaboration with the filmmaker and production company, Black Valley Films. (Note: If your organization is interested in hosting a similar event, templates of IKC’s materials will be available upon request.)
To capture registration information (Name, Email, Organization, and Home Address) and limit access to the link for the Sneak Peek Preview, IKC used the Eventbrite ticket platform. Eventbrite is free to use for free events.
Results
Over 270 unique individuals registered for at least one of the events (Sneak Peek Preview and/or Live Q&A Panel)! People from all across the state of Kansas registered, including folks in IKC’s ten focus counties - Wyandotte, Ford, Finney, Shawnee, Geary, Reno, Sedgwick, Morton, Stanton, and Riley. This success in reaching a diverse audience can largely be attributed to IKC’s fantastic and dedicated Event Partners!
Event Partners
Interested in hosting your own virtual SHOT IN THE ARM Sneak Peek Preview and/or Live Q&A Panel Presentation?
Email IKC staff to learn more about our experience and reach out to Black Valley Films for packages and pricing.
This Pandemic Assistance and Vaccine Equity Grant program, awarded as subgrant number PAVE-48, is supported by the Centers for Disease Control and Prevention (CDC) of the U.S. Department of Health and Human Services (HHS) as part of a financial assistance award totaling $79,278,482 with 100% percent funded by the CDC/HHS. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement by, the CDC/HHS, the U.S. Government, or the Office of the Kansas Governor. For more information, please visit https://www.cdc.gov. [revision 10/01/21].
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Immunize Kansas Coalition
© 2015 -
Immunize Kansas Coalition is an independent 501(c)(3) non profit organization.
| © 2015 -Immunize Kansas Coalition is an independent 501(c)(3) non profit organization.
Supported by the Centers for Disease Control and Prevention (CDC) of the U.S. Department of Health and Human Services (HHS) as part of a financial assistance award totaling $79,278,482 with 100% funded by the CDC/HHS.
The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement by, the CDC/HHS, the U.S. Government, or the Office of the Kansas Governor. For more information, please visit https://www.cdc.gov. [revision 10/01/21].